January 27th 2007

Toshiba HD-XA1 HD DVD Player Wins Sound & Vision Product of the Year Award

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Sound & Vision, the world's largest entertainment magazine, has selected Toshiba's HD-XA1 HD DVD player to receive its prestigious Product of the Year Award, recognizing it as the most outstanding consumer electronics product of 2006.

The Toshiba HD-XA1, along with Toshiba's HD-A1 HD DVD player, was the first High definition DVD player to be introduced in the U.S. market.

"We're quite pleased to honor Toshiba with this award," said Mike Mettler, Vice President/Editor-In-Chief of Sound & Vision. "The flagship HD-XA1 totally fulfilled the promise of the high definition disc player by delivering both picture and sound with unmatched purity, detail, and punch. We're very impressed."

Ranking at the top of 22 products chosen by the magazine's editors and reviewers from those tested throughout the year, the Toshiba HD-XA1 was selected by Sound & Vision's staff for its innovation, performance, build, quality and value.

"We are very proud to have received Sound & Vision's most prestigious award for 2006," said Jodi Sally, Vice President of Marketing, Toshiba America Consumer Products Digital A/V Group. "Toshiba HD DVD players continue to be recognized as outstanding options for next generation DVD and serve as great home theater complements for HDTV owners. We are delighted that this product has been honored by such a widely read and respected magazine."

Continuing to prove its leadership in the smooth transition to high definition, Toshiba recently announced it has already successfully introduced its second generation HD DVD players -- delivering stunning image quality, astounding audio capabilities and a new level of interactivity never seen before. Building on its early lead in the market and proving the strength of the HD DVD format, Toshiba has expanded its HD DVD line and has increased shipment volume to meet the growing market demand.